Marijuana company sued for failing to get customers high enough

Marijuana company sued for failing to get customers high enough
Marijuana Plantation, Photo by Mikhail Nilov

DreamFields, a cannabis company in California, is being sued by two consumers for allegedly lying about the effectiveness of its products.

The USA Today reports that Jasper Centeno and Blake Wilson filed a lawsuit against the brand accusing them of false advertising, intentional misrepresentation, and unjust enrichment, among other charges.

DreamFields advertising claims that their products have a higher-than-average level of THC, but an independent laboratory test found the pre-rolls do not have a higher concentration of the chemical, lawyers for Centeno and Wilson alleged. In one instance, a product labelled as having a THC content of 46% was found to contain between 23% and 27%, the lawsuit states.

Christin Cho, the plaintiff's representative, said in a statement: "Consumers are willing to pay more for cannabis products with higher THC content, and expect to pay less for cannabis products with lower THC content."


"The complainants allege that by labelling its products with inflated THC numbers, the defendant is overcharging consumers. The plaintiffs brought this case to protect Californian consumers and to protect cannabis consumers from being overcharged," they added.

The lawsuit also cites a cannabis review by Weed Week in which staff members had a selection of marijuana products independently tested for their levels of THC. The testing established that all Jeeter products had THC levels lower than that declared on their label. The complaint accuses DreamFields of overstating the THC levels in products in order to charge customers higher prices.

According to the filing, Centeno and Wilson said they paid a "premium price" for Jeeter products and were overcharged.

The lawsuit, which is seeking class-action status, doesn't list how much the pair paid for the cannabis products. The men are suing for an undisclosed amount in damages.