Radiocentre Ireland, the new initiative established by RTE and Independent Broadcasters of Ireland (IBI) to promote radio as a marketing medium, has announced the appointment of Ciaran Cunningham as Chief Executive.
Mr Cunningham brings over 30 years of experience working in the agency sector to the new role.
Most recently he was CEO of Carat and Dentsu X, the media brands within the Dentsu Group.
In this position he grew and developed Carat and Dentsu X to be one of the most successful media agencies in Ireland.
Commenting on his appointment, Ciaran Cunningham said:
"I am delighted to be taking on the role of Chief Executive of Radiocentre Ireland. My ambition is to use my experience to help shape the radio sector for the challenges and opportunities ahead. Radio, in all its forms, is incredibly popular with Irish people. It is also a very powerful medium for advertisers to grow their brands and services and I will be seeking to make radio an absolutely essential choice for advertisers into the future.”